Friday, March 13, 2009

Are You Boring?

Do your customers talk about you?

Do you stay well past quitting time working on rainmaking projects? Or do you fret away with useless applications that no one really cares about.

Do you seek to not only understand the "how" of things but "why" you do it?

Do you avoid cynical, commodity thinking?

Do you prefer to take risky, inspiring ideas and bring them to fruition?

Do you look to cross the chasm from Good to Great?

Then you're not boring.

Becoming unboring is not free. It not only requires time, sweat, and money, but a willingness to be wrong. A willingness to make mistakes.

Being unboring is a choice. Which side are you on?